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Featured Stories
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4 Reasons Why You Should Be Advertising in Video Games
There will be 179.6 million monthly gamers in the US this year—meaning more than half of the US population… -
4 Ways to Leverage Digital Out-of-Home Advertising
Ads outside the home have been around for centuries. But over the past few years this channel has become more precise and effective,… -
Brighten Your Marketing Plan With A Weather Targeting Strategy
John is a Manager of Client Services at StackAdapt and is always looking for ways to give his clients a creative edge in… -
Reinforce Your Audio Messages With an Audio Companion Ad
Programmatic audio provides brands with the opportunity to reach audiences in screen-free moments. Audio ads perform well on their own, but it’s… -
3 Tips For Live Sports Marketing With Programmatic
Streaming live sporting events often attracts some of the largest TV audiences in the US. Millions of viewers tune…
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Life in Adtech: Impacting Business Outcomes Through Sales Support
In our blog series “Life in Adtech” we’re showcasing the different ways in which StackAdapters are driving innovation in adtech, and creating a… -
How to Drive Enrollments With Student Journey Mapping
In today’s higher education landscape, college marketers need to find innovative and cost-effective ways to bring qualified prospective students to their programs. One… -
3 Tips For Driving Performance With Mobile Ad Creative
In recent years, the mobile phone has gone from a cutting-edge communications technology to a staple of everyday life. Think back to 2007… -
Women Working in Tech Share Their Experiences in the Industry
On March 8 of every year, International Women’s Day is celebrated all around the world. The day is about acknowledging the social, economic,… -
StackAdapt Has Been Recognized on the 2023 Best Workplaces for Women List
Toronto, ON – March 7, 2023 – StackAdapt (www.stackadapt.com), the leading self-serve programmatic advertising platform, is proud to announce that our organization… -
4 Types of Winning Campaign Concepts
Campaign planning is an essential part of the success of your programmatic campaigns. Taking time and effort to plan in advance can… -
3 Programmatic Channels to Supercharge Audience Engagement
Digital advertising revenue will surpass $700 billion by 2025, according to Statista. This growing investment in digital marketing means… -
DIG IN: Digital Insights, Go-to Information and News for March 2023
DIG IN is StackAdapt’s monthly round-up of hot topics, latest trends, and need-to-know articles for digital media professionals. Business-to-business (B2B)… -
5 Seasonal Marketing Strategies To Drive Campaign Performance
Seasonal marketing is any marketing that revolves around special holidays. Cultural and popular events like Mother’s Day and Valentine’s Day create heightened excitement,… -
Life in Adtech: Supporting Growth Through General Counsel
In our blog series “Life in Adtech” we’re showcasing the different ways in which StackAdapters are driving innovation in adtech, and creating a…
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