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DIG IN: Digital Insights, Go-to Information and News for February 2023
DIG IN is StackAdapt’s monthly round-up of hot topics, latest trends, and need-to-know articles for digital media professionals. The Super… -
The Power of Programmatic for a Niche Marketing Strategy
A niche marketing strategy is all about focusing on the needs of a particular audience, within a particular niche. With -
DIG IN: Digital Insights, Go-to Information and News for January 2023
DIG IN is StackAdapt’s monthly round-up of hot topics, latest trends, and need-to-know articles for digital media professionals. Welcome to… -
Year in Review: Roundup of The Best Programmatic Insights
We are nearing the end of an exciting 2022! Given how much we saw the programmatic landscape evolve, here at StackAdapt we have… -
4 Unique Benefits Of Contextual Advertising
“With restrictions around the use of third-party data collection evolving, advertisers have turned to cookie-less targeting methodologies such as contextual targeting. This tactic… -
DIG IN: Digital Insights, Go-to Information and News for December 2022
DIG IN is StackAdapt’s monthly round-up of hot topics, latest trends, and need-to-know articles for digital media professionals. We’re about… -
6 Strategies for Harnessing Travel and Tourism Marketing
Travel is back, and it’s coming back strong. Since 2020, US digital ad spend has… -
6 Trends That Media Buyers Should Consider in 2023
Thanks to the continued rise of internet usage and popularity of digital platforms, the investment in digital advertising continues to grow. According to… -
Why Advertisers Should Be Leveraging Digital Out-of-Home Ads
“Digital out-of-home, or DOOH, advertising has become a fast-growing channel in advertising. Statista reports that global expenditures are projected to amount to -
DIG IN: Digital Insights, Go-to Information and News for November 2022
DIG IN is StackAdapt’s monthly round-up of hot topics, latest trends, and need-to-know articles for digital media professionals. Retargeting is…