Summer 2018 was stacked with exciting new features. The plan for our Product Launch Series was to include five features – an overview page, real-time forecasting for campaigns, a universal pixel, insights and a suggestions hub for campaign optimization – but we didn’t stop there!
Letter from Vitaly Pecherskiy, Co-founder of StackAdapt
Twelve months ago today we released game-changing Astrological Targeting. Since then we have been working on products that we thought were key to redefining how modern marketers will experience enterprise advertising software. We wanted to take the best parts of user experience from consumer products and bring that onto our StackAdapt platform.
Today, we would like to introduce three of our latest products
StackAdapt Smart Motion
With Smart Motion, we read input from your phone’s accelerometer and translate that into actions on the StackAdapt platform. Shake your phone to stop a campaign, or toss it in the air to start one.
StackAdapt Whitelist Me
For the modern market on the go, the big challenge is being able to understand where the ads are running. The biggest challenge marketers face is that you have to navigate through these domains manually. We built an app that allows you to swipe left or right to remove or add domains depending on whether you think they are suited for your campaign or not.
Personal Virtual Assistant: StackBot
We already leverage a lot of AI to build our targeting segments. We wanted to take it a step further with our new personal virtual assistant: StackBot. StackBot can understand, interpret, and take action on complex commands that you give it. This includes a number of commands such as increasing budgets by a certain dollar value, or pausing a campaign during certain dates.
By the way, April Fools’.
New year, new dashboard! We have overhauled the user interface and user experience of the dashboard to make it more responsive, easy to use, and visually appealing. The page content loads faster and responds to user inputs more quickly. Continue reading “New Year, New Look: StackAdapt’s New Dashboard Achieves Major Milestones”
Our 2018 product roadmap includes a host of new features that make StackAdapt smarter, faster, and more customizable than ever before. Get ready for these exciting new StackAdapt features coming soon.
It’s been a whirlwind year here at StackAdapt. We’ve grown our team (we’re still hiring!), moved offices, hosted some awesome events, and even won a handful of awards. Thanks to our dedicated team and our amazing clients, here are the top five inspiring awards StackAdapt received in 2017: Continue reading “5 Awards StackAdapt Took Home in 2017”
Adworkshop may be nestled in the heart of the Adirondacks, but they’re certainly not cut off from digital innovation. As early adopters of web design & programmatic advertising they’ve been able to double and even triple key success metrics for their clients.
We are constantly amazed by the talent and dedication of our clients. So much so that we decided to implement an annual recognition program: StackAwards celebrate the highest performing, most innovative and creative companies using StackAdapt in 2017. Continue reading “Congratulations to the 2017 StackAward Winners, Presented to this Year’s Top StackAdapt Campaigns”
We sat down with our Director of Talent, Martin Hauck to go over how new technology is helping build more diverse teams. Diverse teams that in turn, build better technology. Continue reading “Unbiasify: New Technology Eliminates Bias in Recruiting [Video]”
TORONTO (October 11, 2017) – Today, StackAdapt continues its support for diversity in tech through the launch of “Unbiasify” an open-source project that removes the name and profile photo of candidates on online recruitment platforms. Continue reading “StackAdapt Launches Unbiasify to Reduce Unconscious Bias in Recruiting”