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How Advertisers Can Stand Out During Super Bowl Season Without Spending Millions

The Super Bowl is as much about the advertisements as it is about the football. But let’s face it, not every company can afford a $5 Million dollar spot during one of the most anticipated sporting events of the year. Here’s how marketers and advertisers can stand out during Super Bowl season without spending millions. Continue reading “How Advertisers Can Stand Out During Super Bowl Season Without Spending Millions”

4 min read

10 Digital Marketing Tips for 2018 from StackAdapt’s Campaign Experts

2018 is in full swing and we’re excited to see what innovative digital marketing and advertising strategies our clients come up with this year. To help get the ball rolling and to ensure your next campaign hits your intended KPIs, we’ve rounded up some expert advice from our Custom Success team. Here are their top tips and tricks for 2018: Continue reading “10 Digital Marketing Tips for 2018 from StackAdapt’s Campaign Experts”

4 min read

User Experience in Ad Tech Sucks and No One Seems to Care

The internet is littered with articles berating ad tech for the complexity of the system. And it’s true, the process of an automated ad impression reaching a specific user the moment he or she opens a webpage is complex, some would argue unnecessarily so. But a fundamental and vastly overlooked aspect of this complexity is rooted in the software that powers the process. Continue reading “User Experience in Ad Tech Sucks and No One Seems to Care”

4 min read

Congratulations to the 2017 StackAward Winners, Presented to this Year’s Top StackAdapt Campaigns

We are constantly amazed by the talent and dedication of our clients. So much so that we decided to implement an annual recognition program: StackAwards celebrate the highest performing, most innovative and creative companies using StackAdapt in 2017. Continue reading “Congratulations to the 2017 StackAward Winners, Presented to this Year’s Top StackAdapt Campaigns”

4 min read