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Leverage key events to drive shoppers in-store

“Retail e-commerce sales in 2018 were expected to surpass $2.8 trillion globally, and online transactions are growing at three times the rate of offline transactions. In order to capitalize on consumer spending during key events, marketers need to strategize around how they are going to connect with shoppers across channels, drive foot traffic to stores, and ensure all channels are all-knowing, at all times.”

Read the full story, by StackAdapt and Cuebiq, on Retail Dive.

Bonus feature: Mother’s Day Infographic for download!

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