Dig In December 2022 edition. Digital trends from the year illustrated, such as audio, gaming, purchasing.

DIG IN: Digital Insights, Go-to Information and News for December 2022

DIG IN is StackAdapt’s monthly round-up of hot topics, latest trends, and need-to-know articles for digital media professionals. 

We’re about to ring in the New Year, which means it’s time to start thinking about ringing in a new marketing strategy. As we wrap up 2022, we’re sharing articles that cover trends, predictions, and tips that marketers should keep in mind as we head into 2023. Let’s dig in!

Gartner’s Top Strategic Predictions for 2023

Gartner has shared a variety of predictions focused around the theme, “how can we seize uncertainty?”. These top strategic predictions touch on the growth of virtual workspaces, decentralized social media networks, cloud consolidation, and more. 

What Will Be The Top 5 Content Marketing Trends of 2023?

One of the top ways to stay relevant with your target audience is to keep up with current industry trends. For example, you need to have a pulse on what topics your audience is gravitating toward. To help guide your content strategy next year, here are the 5 most-likely content marketing trends for 2023.

The 5 Biggest Business Trends in 2023 Everyone Must Get Ready For Now 

In the past few years, businesses have faced huge challenges and have undergone an incredible amount of change. With lingering effects of the global pandemic, conflict, and economic changes, it’s looking like the industry will continue to evolve in the coming years. Here are the trends that will have the greatest day-to-day impact on the way we work and do business in 2023.

10 New Retails Trends You Need to Know for 2023 

Two retail trends that every business can count on next year are change and innovation. Online and brick and mortar retail is moving faster than ever with technological innovation leading the charge. For retail marketers, staying on top of the current and upcoming trends will help steer your strategic direction, and improve customer experience. 

Three Billion Players by 2023: Engagement and Revenues Continue to Thrive Across the Global Games Market 

The year 2023 will mark a major milestone for the global games market. Next year, the global number of players will surpass the 3 billion mark, representing a CAGR (2015-2023) of +5.6%. This means there is no better time than now for digital advertisers to get started with in-game advertising

We hope you find these posts insightful! See you next month.

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