StackAdapt Academy

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Recent Posts

5 Lessons I Learned Having Raised Our Seed Round

Jan 29, 2015 / by Ildar Shar


StackAdapt closed its Seed Round recently. Overall experience was absolutely fantastic and it taught me a lot of things as a CEO. Here I want to share some lessons I've learned:

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Self-Serve Native Advertising Platform - Buyer Webinar - January 29, 2015

Jan 29, 2015 / by Ildar Shar

The purpose of the webinar is to showcase various tips about running successful Native Advertising campaigns using Self-Serve accounts on StackAdapt.

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Webinar: Boost your holiday advertising with Native Ads

Nov 18, 2014 / by Ildar Shar

Advertisers have a significant incentive to promote during November and December, as they are the highest-stake months of the year.
Per Kantar Media, Last year, winter holidays accounted for nearly 20% of annual retail sales, or nearly $601.8 billion.
While Nielsen forecasts a surge in holiday season ad spend this year.
How does Native Advertising fit within your digital marketing mix? And how can you best utilize Native Ad technology to reach your target audience at the time of the year when consumers are hyperactive and advertisers are battling for their share of mind.

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Mindshare Australia: Does Native Advertising really work?

Nov 17, 2014 / by Ildar Shar

Minshare Australia asked 1713 Australian consumers about their thoughts on Native Advertising.

Three finding that jumped out at us:

  • Branded long-form content is 3 times more affective at grabbing people's attention than a Facebook post
  • People understand why Native Advertising exists, accept it and are open to it
  • People crave information and entertainment, native adsare a perfect way to deliver it
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Native Advertising Best Practices

Nov 13, 2014 / by Ildar Shar

In a Pulse post originally published on Linkedin, our CEO Ildar Shar -and after seeing many campaigns from a variety of advertisers, advises on the best practices of running Native Advertising campaigns, Original post here

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1 of Us Can Defeat 10 of Them

Nov 07, 2014 / by Ildar Shar

In a Pulse post originally published on Linkedin, our CEO Ildar Shar reflects on hiring, growing and evaluating employees at a Startup. Original post here

That's not my quote. I stumbled upon it few weeks ago and it belongs to Jack Ma, founder of Alibaba Group.

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Are you meant to be working at a Startup?

Oct 10, 2014 / by Ildar Shar

Do these 8 words describe you?

The difference between a startup’s environment and that of its corporate counterpart is staggeringly different, below is a quick quiz, if you like these words and feel they describe you, then you're probably meant to be in a startup.

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Marketing Magazine names Vitaly Pecherskiy to its 30 under 30 list.

Oct 07, 2014 / by Ildar Shar

The StackAdapt team is very proud to have our Co-Founder, Vitaly Pecherskiy, named as Marketing Magazine’s 30 under 30.

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